Published 11:44 AM EDT Sep 17, 2019
Chipotle Mexican Grill is upping its stake in steak.
The fast-casual chain announced Tuesday that it is adding carne asada, a second steak option, to nationwide menus starting Thursday.
“Our Carne Asada steak is amazingly tender, hand cut, and grilled fresh every day,” Chris Brandt, Chipotle chief marketing officer, said in a statement. “It performed incredibly well in the test markets and we’re excited to be introducing this terrific, new steak nationwide for a limited time.”
The steak was piloted in Cincinnati and Fresno, California.
Chipotle says the meat is compliant with a Paleo diet and approved for the Whole30 program. It’s seasoned with lime and a blend of spices.
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Members of Chipotle Rewards loyalty program can try the limited-time menu item early through digital ordering starting Tuesday. The national average for the protein will be $8.50 in a standard entrée.
Other Mexican restaurant chains also have introduced new or returning menu items recently. Taco Bell introduced a new national vegetarian menu last week with the new Black Bean Crunchwrap Supreme and Black Bean Quesarito.
Del Taco announced the limited time return of its shredded pork Carnitas.
Follow USA TODAY reporter Kelly Tyko on Twitter: @KellyTyko