{"id":5373,"date":"2019-09-14T06:50:14","date_gmt":"2019-09-14T03:50:14","guid":{"rendered":"https:\/\/favorite-news.com\/vi\/goldman-sachs-ha-du-bao-tang-truong-cua-apple-uoc-tinh-gia-co-phieu-giam-toi-25\/"},"modified":"2019-09-14T06:50:16","modified_gmt":"2019-09-14T03:50:16","slug":"goldman-sachs-ha-du-bao-tang-truong-cua-apple-uoc-tinh-gia-co-phieu-giam-toi-25","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/vi\/goldman-sachs-ha-du-bao-tang-truong-cua-apple-uoc-tinh-gia-co-phieu-giam-toi-25\/","title":{"rendered":"Goldman Sachs h\u1ea1 d\u1ef1 b\u00e1o t\u0103ng tr\u01b0\u1edfng c\u1ee7a Apple, \u01b0\u1edbc t\u00ednh gi\u00e1 c\u1ed5 phi\u1ebfu gi\u1ea3m t\u1edbi 25%"},"content":{"rendered":"<p>&#13;<br \/>\n                                    CNBC \u0111\u01b0a tin Goldman Sachs \u0111\u00e3 c\u1eaft gi\u1ea3m gi\u00e1 m\u1ee5c ti\u00eau m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3 \u0111\u1ed1i v\u1edbi Apple, d\u1ef1 ki\u1ebfn gi\u00e1 c\u1ed5 phi\u1ebfu &#8220;qu\u1ea3 t\u00e1o&#8221; s\u1ebd gi\u1ea3m 26% do &#8220;t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c nghi\u00eam tr\u1ecdng&#8221; t\u1edbi l\u1ee3i nhu\u1eadn t\u00ednh to\u00e1n theo ph\u01b0\u01a1ng ph\u00e1p k\u1ebf to\u00e1n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho g\u00f3i d\u00f9ng th\u1eed c\u1ee7a Apple TV+.Nh\u00e0 ph\u00e2n t\u00edch Rod Hall c\u1ee7a Goldman Sachs vi\u1ebft: &#8220;Ch\u00fang t\u00f4i cho r\u1eb1ng Apple c\u00f3 k\u1ebf ho\u1ea1ch t\u00ednh to\u00e1n cho b\u1ea3n d\u00f9ng th\u1eed 1 n\u0103m c\u1ee7a Apple TV+, v\u1edbi m\u1ee9c \u01b0u \u0111\u00e3i kho\u1ea3ng 60 USD cho g\u00f3i ph\u1ea7n c\u1ee9ng v\u00e0 d\u1ecbch v\u1ee5.&#8221;Hall cho bi\u1ebft th\u00eam: &#8220;Ph\u01b0\u01a1ng ph\u00e1p t\u00ednh to\u00e1n c\u1ee7a Apple chuy\u1ec3n doanh thu t\u1eeb ph\u1ea7n c\u1ee9ng s\u00e1ng d\u1ecbch v\u1ee5 d\u00f9 kh\u00e1ch h\u00e0ng kh\u00f4ng bi\u1ebft r\u1eb1ng h\u1ecd \u0111ang ph\u1ea3i tr\u1ea3 ti\u1ec1n cho TV+. D\u00f9 vi\u1ec7c n\u00e0y tho\u1ea1t nh\u00ecn s\u1ebd thu\u1eadn l\u1ee3i \u0111\u1ed1i v\u1edbi doanh thu t\u1eeb c\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a Apple, nh\u01b0ng c\u0169ng b\u1ea5t ti\u1ec7n cho c\u1ea3 ph\u1ea7n c\u1ee9ng ASP v\u00e0 bi\u00ean l\u1ee3i nhu\u1eadn trong c\u00e1c qu\u00fd cao \u0111i\u1ec3m nh\u01b0 n\u0103m t\u00e0i kho\u00e1 2020 s\u1eafp t\u1edbi.&#8221;K\u1ebft th\u00fac phi\u00ean giao d\u1ecbch ng\u00e0y 13\/9, c\u1ed5 phi\u1ebfu Apple gi\u1ea3m 2,6% so v\u1edbi m\u1ee9c \u0111\u00f3ng c\u1eeda phi\u00ean tr\u01b0\u1edbc l\u00e0 223,09 USD\/c\u1ed5 phi\u1ebfu. Goldman \u0111\u00e3 h\u1ea1 d\u1ef1 b\u00e1o gi\u00e1 m\u1ee5c ti\u00eau 12 th\u00e1ng c\u1ee7a Apple t\u1eeb 187 USD xu\u1ed1ng c\u00f2n 165 USD. Ngo\u00e0i ra, c\u00f4ng ty \u0111\u00e1nh gi\u00e1 trung l\u1eadp \u0111\u1ed1i v\u1edbi c\u1ed5 phi\u1ebfu c\u1ee7a Apple. Theo TipRanks, m\u1ee9c gi\u00e1 m\u1ee5c ti\u00eau m\u1edbi c\u1ee7a Hall l\u00e0 th\u1ea5p nh\u1ea5t trong s\u1ed1 c\u00e1c \u01b0\u1edbc t\u00ednh c\u1ee7a c\u00e1c ng\u00e2n h\u00e0ng t\u1ea1i Ph\u1ed1 Wall v\u00e0 th\u1ea5p th\u1ee9 5 trong s\u1ed1 c\u00e1c nh\u00e0 ph\u00e2n t\u00edch \u0111\u00e1nh gi\u00e1 v\u1ec1 Apple.Hi\u1ec7n t\u1ea1i, Apple ch\u01b0a ph\u1ea3n h\u1ed3i v\u1ec1 vi\u1ec7c n\u00e0y. Goldman kh\u00f4ng kh\u1eb3ng \u0111\u1ecbnh Apple c\u00f3 ph\u01b0\u01a1ng ph\u00e1p k\u1ebf to\u00e1n kh\u00f4ng ph\u00f9 h\u1ee3p, m\u00e0 cho r\u1eb1ng bi\u00ean l\u1ee3i nhu\u1eadn ph\u1ea7n c\u1ee9ng s\u1ebd b\u1ecb \u1ea3nh h\u01b0\u1edfng do g\u00f3i d\u00f9ng th\u1eed mi\u1ec5n ph\u00ed c\u1ee7a Apple TV+. Theo \u0111\u00f3, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1ebd ph\u1ea3n \u1ee9ng ti\u00eau c\u1ef1c.Hall gi\u1ea3i th\u00edch r\u1eb1ng Apple \u0111\u00e3 \u0111\u01b0a ra &#8220;m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn r\u1ea5t gi\u1ed1ng&#8221; v\u1edbi ph\u01b0\u01a1ng ph\u00e1p k\u1ebf to\u00e1n tr\u01b0\u1edbc \u0111\u00e2y c\u1ee7a h\u1ecd, \u0111\u1ed1i v\u1edbi &#8220;c\u00e1c d\u1ecbch v\u1ee5 nh\u00fang&#8221; (embedded services) nh\u01b0 Apple Maps v\u00e0 Siri. Nh\u00e0 ph\u00e2n t\u00edch c\u1ee7a Goldman d\u1ef1 b\u00e1o doanh thu c\u1ee7a g\u00f3i mi\u1ec5n ph\u00ed TV+ s\u1ebd g\u00f3p ph\u1ea7n t\u0103ng 25% bi\u00ean l\u1ee3i nhu\u1eadn g\u1ed9p c\u1ee7a Apple. Do doanh thu s\u1ea3n ph\u1ea9m th\u1ea5p h\u01a1n, n\u00ean t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c d\u1ef1 ki\u1ebfn s\u1ebd khi\u1ebfn EPS gi\u1ea3m 16% trong qu\u00fd 1 c\u1ee7a n\u0103m t\u00e0i kho\u00e1 2020.&#8221;Chuy\u00ean gia cho bi\u1ebft th\u00eam: &#8220;Ch\u00fang t\u00f4i cho r\u1eb1ng \u0111\u00e2y l\u00e0 m\u1ed9t g\u00f3i \u01b0u \u0111\u00e3i ch\u1ec9 mang m\u1ee5c \u0111\u00edch gi\u1edbi thi\u1ec7u, ch\u1ec9 \u00e1p d\u1ee5ng trong 1 n\u0103m. N\u1ebfu \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng l\u00e2u h\u01a1n d\u1ef1 \u0111o\u00e1n c\u1ee7a ch\u00fang t\u00f4i, th\u00ec n\u00f3 s\u1ebd c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh theo c\u00e1ch t\u01b0\u01a1ng t\u1ef1.&#8221;D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch Hall d\u1ef1 \u0111o\u00e1n v\u1ec1 ph\u01b0\u01a1ng ph\u00e1p k\u1ebf to\u00e1n c\u1ee7a Apple s\u1ebd hi\u1ec7u qu\u1ea3 trong tr\u01b0\u1eddng h\u1ee3p kh\u00e1c. B\u1ea1n mua m\u1ed9t chi\u1ebfc iPhone 11 Pro m\u1edbi v\u1edbi gi\u00e1 1.000 USD (l\u00e0m tr\u00f2n t\u1eeb m\u1ee9c 999 USD). Apple h\u1ea1ch to\u00e1n mua h\u00e0ng d\u01b0\u1edbi d\u1ea1ng g\u00f3i, khi b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c chi\u1ebfc iPhone kia v\u00e0 \u0111\u01b0\u1ee3c 1 n\u0103m d\u00f9ng mi\u1ec5n ph\u00ed TV+ v\u1ed1n c\u00f3 gi\u00e1 1.060 USD. Th\u1ebf nh\u01b0ng, m\u1ee9c gi\u1ea3m 60 USD cho TV+ &#8220;kh\u00f4ng ch\u1ec9 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ri\u00eang doanh thu c\u1ee7a TV+&#8221;, m\u00e0 thay v\u00e0o \u0111\u00f3 s\u1ebd chia t\u1ef7 l\u1ec7 chi\u1ebft kh\u1ea5u cho c\u1ea3 TV+ v\u00e0 chi\u1ebfc iPhone m\u1edbi.Hall cho r\u1eb1ng t\u1ed5ng t\u1ef7 l\u1ec7 chi\u1ebft kh\u1ea9u l\u00e0 5,7%, ho\u1eb7c 60 USD chia ra t\u1eeb 1.060 USD. \u00c1p d\u1ee5ng g\u00f3i khuy\u1ebfn m\u1ea1i n\u00e0y, th\u00ec chi\u1ebfc iPhone \u0111\u01b0\u1ee3c gi\u1ea3m gi\u00e1 xu\u1ed1ng c\u00f2n 943,40 USD (t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 94,3% c\u1ee7a 1.000 USD) v\u00e0 gi\u00e1 TV+ h\u00e0ng n\u0103m \u0111\u01b0\u1ee3c gi\u1ea3m 56,60 USD (94,3% c\u1ee7a 60 USD). Do \u0111\u00f3, v\u00e0 gi\u1ea3 s\u1eed iPhone kh\u00f4ng mua v\u1edbi gi\u00e1 tr\u1ea3 g\u00f3p, Hall nh\u1eadn th\u1ea5y r\u1eb1ng, d\u00f9 iPhone c\u00f3 m\u1ee9c gi\u00e1 trung b\u00ecnh th\u1ea5p h\u01a1n, nh\u01b0ng Apple l\u1ea1i ph\u1ea3i ch\u1ecbu m\u1ee9c l\u1ee3i nhu\u1eadn s\u1ee5t gi\u1ea3m v\u00ec chi ph\u00ed h\u00e0ng ho\u00e1 kh\u00f4ng b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi quy\u1ebft \u0111\u1ecbnh gi\u1ea3m gi\u00e1 c\u1ee7a c\u00f4ng ty. Tuy nhi\u00ean, \u0111\u1ed3ng th\u1eddi, Hall c\u0169ng k\u1ef3 v\u1ecdng doanh thu c\u1ee7a TV+ s\u1ebd \u0111\u01b0\u1ee3c t\u00ednh l\u00e0 &#8220;doanh thu tr\u00ec ho\u00e3n&#8221; v\u00e0 sau \u0111\u00f3 &#8220;t\u00ednh theo h\u00e0ng th\u00e1ng sau th\u1eddi gian d\u00f9ng th\u1eed 12 th\u00e1ng.&#8221;<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"http:\/\/cafef.vn\/goldman-sachs-ha-du-bao-tang-truong-cua-apple-uoc-tinh-gia-co-phieu-giam-toi-25-20190913235002828.chn\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#13; CNBC \u0111\u01b0a tin Goldman Sachs \u0111\u00e3 c\u1eaft gi\u1ea3m gi\u00e1 m\u1ee5c ti\u00eau m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3 \u0111\u1ed1i v\u1edbi Apple, d\u1ef1 ki\u1ebfn gi\u00e1 c\u1ed5 phi\u1ebfu &#8220;qu\u1ea3 t\u00e1o&#8221; s\u1ebd gi\u1ea3m 26% do &#8220;t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c nghi\u00eam tr\u1ecdng&#8221; t\u1edbi l\u1ee3i nhu\u1eadn t\u00ednh to\u00e1n theo ph\u01b0\u01a1ng ph\u00e1p k\u1ebf to\u00e1n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho g\u00f3i d\u00f9ng th\u1eed c\u1ee7a Apple [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5374,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-tin-tai-chinh"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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