{"id":841,"date":"2019-05-27T21:22:22","date_gmt":"2019-05-27T18:22:22","guid":{"rendered":"https:\/\/favorite-news.com\/mx\/dipe-el-primer-titulo-profesional-en-eventos-de-europa\/"},"modified":"2019-05-27T21:22:24","modified_gmt":"2019-05-27T18:22:24","slug":"dipe-el-primer-titulo-profesional-en-eventos-de-europa","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/mx\/dipe-el-primer-titulo-profesional-en-eventos-de-europa\/","title":{"rendered":"DIPE, el primer t\u00edtulo profesional en eventos de Europa"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p>Dentsu Aegis Network ha anunciado la creaci\u00f3n de DIPE (<strong>Dise\u00f1o, Direcci\u00f3n, Innovaci\u00f3n y Producci\u00f3n de Eventos<\/strong>), el primer t\u00edtulo profesional en eventos de Europa. Junto a la escuela IADE y a trav\u00e9s de la agencia MKTG, desarrollar\u00e1 ese t\u00edtulo profesional, que tiene como objetivo el desarrollo de nuevas f\u00f3rmulas de formaci\u00f3n, acad\u00e9micas y pr\u00e1cticas, basadas en la orientaci\u00f3n profesional, de modo que permita a los estudiantes, una vez finalizados los estudios, poder acceder al mercado laboral de manera m\u00e1s eficiente.<\/p>\n<p>Seg\u00fan datos extra\u00eddos del estudio AMES (An\u00e1lisis del Impacto Econ\u00f3mico del Marketing en Espa\u00f1a) -llevado a cabo por la Asociaci\u00f3n de Marketing de Espa\u00f1a e Infoadex-, <strong>la inversi\u00f3n en marketing en 2017 ascendi\u00f3 a los 31.794 millones de euros<\/strong>, un 4% m\u00e1s que el a\u00f1o anterior, y representa un 2,7% del PIB. En concreto, un 24,1% de ese total se destina a ferias, congresos y convenciones; un 10,2% en acciones en punto de venta y un 4,6% a patrocinios.<\/p>\n<p>Debido a que se trata de un mercado que no para de crecer y que se sit\u00faa por volumen de inversi\u00f3n total en el<strong> primero dentro del sector del marketing<\/strong>, Dentsu Aegis Network ha decidido desarrollar este t\u00edtulo para formar a los mejores expertos y profesionales.<\/p>\n<p><!-- OAS AD 'Intext' begin --><\/p>\n<p><!-- OAS AD 'Intext' end --><\/p>\n<p>Este t\u00edtulo cuenta con un plan de desarrollo que comienza en la base de la creaci\u00f3n, la conceptualizaci\u00f3n del briefing, el dise\u00f1o y la posterior ejecuci\u00f3n, junto con la integraci\u00f3n de las \u00faltimas tecnolog\u00edas y el an\u00e1lisis de datos. Los estudios contendr\u00e1n <strong>6 \u00e1reas que se desarrollan durante dos a\u00f1os<\/strong> y que preparar\u00e1n al alumno para salir totalmente capacitado al mundo laboral. Un 12% de las horas totales de los estudios estar\u00e1n destinadas a pr\u00e1cticas en empresas del sector que se realizar\u00e1n en todos los departamentos implicados en el proceso de creaci\u00f3n de un evento.<\/p>\n<p>&#8220;La innovaci\u00f3n y la creatividad, imprescindibles en un contexto laboral como el nuestro, son los ejes que vertebran DIPE y que garantizan conseguir una <strong>capacitaci\u00f3n profesional de primer nivel<\/strong>&#8220;, ha explicado el director general de MKTG, Jos\u00e9 Ignacio Hern\u00e1ndez, algo en lo que coincide Diego P\u00e9rez Castro, director general de IADE: &#8220;Supone una oportunidad formativa \u00fanica para lograr el \u00e9xito profesional de la mano de los m\u00e1s destacados expertos de empresas punteras del sector&#8221;.<\/p>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.20minutos.es\/noticia\/3653903\/0\/titulo-profesional-eventos\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Dentsu Aegis Network ha anunciado la creaci\u00f3n de DIPE (Dise\u00f1o, Direcci\u00f3n, Innovaci\u00f3n y Producci\u00f3n de Eventos), el primer t\u00edtulo profesional en eventos de Europa. Junto a la escuela IADE y a trav\u00e9s de la agencia MKTG, desarrollar\u00e1 ese t\u00edtulo profesional, que tiene como objetivo el desarrollo de nuevas f\u00f3rmulas de formaci\u00f3n, acad\u00e9micas y pr\u00e1cticas, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-financieras"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DIPE, el primer t\u00edtulo profesional en eventos de Europa - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/mx\/dipe-el-primer-titulo-profesional-en-eventos-de-europa\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DIPE, el primer t\u00edtulo profesional en eventos de Europa - Favorite News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Dentsu Aegis Network ha anunciado la creaci\u00f3n de DIPE (Dise\u00f1o, Direcci\u00f3n, Innovaci\u00f3n y Producci\u00f3n de Eventos), el primer t\u00edtulo profesional en eventos de Europa. 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