{"id":7630,"date":"2021-08-02T07:10:52","date_gmt":"2021-08-02T04:10:52","guid":{"rendered":"https:\/\/favorite-news.com\/es\/reposicionamiento-de-nestle-aquarel-que-se-centra-en-el-origen\/"},"modified":"2021-08-02T07:10:56","modified_gmt":"2021-08-02T04:10:56","slug":"reposicionamiento-de-nestle-aquarel-que-se-centra-en-el-origen","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/reposicionamiento-de-nestle-aquarel-que-se-centra-en-el-origen\/","title":{"rendered":"Reposicionamiento de Nestl\u00e9 Aquarel, que se centra en el origen"},"content":{"rendered":"<p>\u201cReconecta con lo natural\u201d es el concepto de comunicaci\u00f3n que\u00a0Nestl\u00e9 Aquarel ha estrenado, y en torno al que Publicis Espa\u00f1a ha construido toda una campa\u00f1a con un doble objetivo: notoriedad y consideraci\u00f3n. A trav\u00e9s de este trabajo multimedia (televisi\u00f3n de 30\u201d, 10\u201d, exterior, display y social media), el anunciante busca transmitir un\u00a0 mensaje que quiere llevar al consumidor a redescubrir su esencia, su compromiso (su afinidad con la Pol\u00edtica de Nestl\u00e9 de Sostenibilidad Medioambiental) y su versatilidad (un formato para cada ocasi\u00f3n y necesidad).\u201cCon esta campa\u00f1a, queremos reforzar el origen privilegiado y puro de nuestra agua mineral natural Nestl\u00e9 Aquarel (procedente de Reservas de la Biosfera de la Unesco) e invitar a que las familias puedan reconectar con un modo de vida m\u00e1s natural\u201d, afirma en un comunicado Manon Barbe, brand manager de Nestl\u00e9 Aquarel.Seg\u00fan el mismo comunicado,\u00a0 \u201cReconecta con lo natural\u201d no solo responde a una premisa aspiracional, sino que profundiza en una necesidad vital. \u00abNestl\u00e9 Aquarel se posiciona, a trav\u00e9s de esta campa\u00f1a, como una marca que acompa\u00f1a a la sociedad en su redefinici\u00f3n de estilo de vida\u00bb.UM maneja los medios.<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"http:\/\/www.marketingnews.es\/marcas\/noticia\/1166838054305\/reposicionamiento-de-nestle-aquarel-se-centra-origen.1.html\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cReconecta con lo natural\u201d es el concepto de comunicaci\u00f3n que\u00a0Nestl\u00e9 Aquarel ha estrenado, y en torno al que Publicis Espa\u00f1a ha construido toda una campa\u00f1a con un doble objetivo: notoriedad y consideraci\u00f3n. A trav\u00e9s de este trabajo multimedia (televisi\u00f3n de 30\u201d, 10\u201d, exterior, display y social media), el anunciante busca transmitir un\u00a0 mensaje que quiere [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7631,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reposicionamiento de Nestl\u00e9 Aquarel, que se centra en el origen - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/reposicionamiento-de-nestle-aquarel-que-se-centra-en-el-origen\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reposicionamiento de Nestl\u00e9 Aquarel, que se centra en el origen - Favorite News\" \/>\n<meta property=\"og:description\" content=\"\u201cReconecta con lo natural\u201d es el concepto de comunicaci\u00f3n que\u00a0Nestl\u00e9 Aquarel ha estrenado, y en torno al que Publicis Espa\u00f1a ha construido toda una campa\u00f1a con un doble objetivo: notoriedad y consideraci\u00f3n. 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