{"id":7389,"date":"2021-07-10T04:04:27","date_gmt":"2021-07-10T01:04:27","guid":{"rendered":"https:\/\/favorite-news.com\/es\/como-seran-las-audiencias-televisivas-los-jj-oo-mas-digitales-de-la-historia\/"},"modified":"2021-07-10T04:04:31","modified_gmt":"2021-07-10T01:04:31","slug":"como-seran-las-audiencias-televisivas-los-jj-oo-mas-digitales-de-la-historia","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/como-seran-las-audiencias-televisivas-los-jj-oo-mas-digitales-de-la-historia\/","title":{"rendered":"\u00bfC\u00f3mo ser\u00e1n las audiencias televisivas los JJ.OO. m\u00e1s digitales de la historia?"},"content":{"rendered":"<p>El equipo espa\u00f1ol de gimnasia r\u00edtmica de R\u00edo 2016 que se llev\u00f3 la medalla de plataLos Juegos Ol\u00edmpicos de Tokio se celebrar\u00e1n del viernes 23 de julio al domingo 8 de agosto, tras cancelarse en 2020 debido a la pandemia del COVID-19. No habr\u00e1 publico en los estadios y pabellones deportivos, ya que el Gobierno nip\u00f3n ha declarado el estado de emergencia en la capital japonesa.En nuestro pa\u00eds ser\u00e1n RTVE y Eurosport\u00a0emitir\u00e1n el evento por televisi\u00f3n, pero tambi\u00e9n por internet. Los canales digitales de RTVE ofrecer\u00e1n la se\u00f1al lineal y tres se\u00f1ales ol\u00edmpicas adicionales. Los usuarios podr\u00e1n ver bajo demanda los contenidos hasta siete d\u00edas despu\u00e9s de la finalizaci\u00f3n de los JJ. OO.El informe de Geca destaca que las audiencias televisivas de los Juegos Ol\u00edmpicos han ido descendiendo dr\u00e1sticamente desde Barcelona 92 (33 puntos) pero su emisi\u00f3n sigue siendo muy rentable para los canales anfitriones, a los que supone siempre una subida de share\u00a0respecto al mismo periodo del a\u00f1o anterior. Los j\u00f3venes de 13 a 24 a\u00f1os son los que m\u00e1s han abandonado el seguimiento televisivo en abierto (-12,5%), con una bajada destacada en los Juegos de 2000 y 2008 y coincidiendo con la llegada del 3G a los m\u00f3viles en 1998.Sin embargo, crece la audiencia en los mayores, sobre todo en el target de 45-64 a\u00f1os (+14,4%) y, en cuanto a g\u00e9neros, se mantiene estable, siendo mayoritariamente masculina pero con un seguimiento femenino superior al de otras competiciones deportivas.Las ceremonias inaugurales y el baloncesto son los contenidos que m\u00e1s ha interesado a los espa\u00f1oles en los \u00faltimos cuatro juegos ol\u00edmpicos. En R\u00edo 2016 el b\u00e1dminton masculino fue el deporte con m\u00e1s \u00e9xito en t\u00e9rminos de audiencia. Destacaron tambi\u00e9n gimnasia art\u00edstica, tiro ol\u00edmpico y boxeo.\u00a0Acceder al informe aqu\u00ed<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"http:\/\/www.marketingnews.es\/investigacion\/noticia\/1166690031605\/seran-audiencias-televisivas-jjoo-mas-digitales-de-historia.1.html\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El equipo espa\u00f1ol de gimnasia r\u00edtmica de R\u00edo 2016 que se llev\u00f3 la medalla de plataLos Juegos Ol\u00edmpicos de Tokio se celebrar\u00e1n del viernes 23 de julio al domingo 8 de agosto, tras cancelarse en 2020 debido a la pandemia del COVID-19. No habr\u00e1 publico en los estadios y pabellones deportivos, ya que el Gobierno [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7390,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo ser\u00e1n las audiencias televisivas los JJ.OO. m\u00e1s digitales de la historia? - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/como-seran-las-audiencias-televisivas-los-jj-oo-mas-digitales-de-la-historia\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo ser\u00e1n las audiencias televisivas los JJ.OO. m\u00e1s digitales de la historia? - Favorite News\" \/>\n<meta property=\"og:description\" content=\"El equipo espa\u00f1ol de gimnasia r\u00edtmica de R\u00edo 2016 que se llev\u00f3 la medalla de plataLos Juegos Ol\u00edmpicos de Tokio se celebrar\u00e1n del viernes 23 de julio al domingo 8 de agosto, tras cancelarse en 2020 debido a la pandemia del COVID-19. 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