{"id":7311,"date":"2021-07-02T15:25:46","date_gmt":"2021-07-02T12:25:46","guid":{"rendered":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/"},"modified":"2021-07-02T15:25:49","modified_gmt":"2021-07-02T12:25:49","slug":"securitas-direct-anunciante-mas-activo-en-television-en-junio","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/","title":{"rendered":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio"},"content":{"rendered":"

Securitas Direct ha sido el anunciante m\u00e1s activo, consiguiendo 2.670 GRP\u2019s a formato, seguido de Lidl y Estrella Damm, pr\u00e1cticamente empatados con 1.760 GRP\u2019s, seg\u00fan el informe de Ymedia Wink, con datos de Kantar.\u00a0 El Spot de Oro del mes fue para la campa\u00f1a del Seat Le\u00f3n h\u00edbrido, con los 18,6 Grp\u2019s a formato a los que lleg\u00f3 durante el partido de la Eurocopa emitido el 14 de junio en Telecinco. Apple, con sendas campa\u00f1as para iPhone y para iPad, emitidas tambi\u00e9n en Telecinco, se coloca detr\u00e1s y muy cerca, con 18,1 y 17,8 GRP\u2019s, respetivamente.La reactivaci\u00f3n de la publicidad en televisi\u00f3n a lo largo de este a\u00f1o es un hecho, seg\u00fan se refleja mes a mes en el informe mencionado. As\u00ed, en el primer semestre del a\u00f1o, la presi\u00f3n publicitaria para el total individuos ha crecido un 12% respecto al mismo periodo de 2020. Pero no solo eso, tambi\u00e9n ha crecido un 4% sobre el acumulado de enero a junio de 2019.En la comparativa con 2019, el crecimiento en el target RCH (responsables de compra en el hogar) es incluso mayor, superando el 8%. En el acumulado de enero a junio de este a\u00f1o, el volumen de GRP\u2019s para el total individuos se eleva a 1.436.303, frente a los 1.277.508 del mismo periodo de 2020.Por lo que respecta al comportamiento de la publicidad en el reci\u00e9n terminado mes de junio, se han alcanzado los 263.383 GRP\u2019s a 20\u201d para el total individuos, 43.000 m\u00e1s que en el mismo mes de 2020.
\n
\n
\nSource link <\/a>
\n<\/p>\n","protected":false},"excerpt":{"rendered":"

Securitas Direct ha sido el anunciante m\u00e1s activo, consiguiendo 2.670 GRP\u2019s a formato, seguido de Lidl y Estrella Damm, pr\u00e1cticamente empatados con 1.760 GRP\u2019s, seg\u00fan el informe de Ymedia Wink, con datos de Kantar.\u00a0 El Spot de Oro del mes fue para la campa\u00f1a del Seat Le\u00f3n h\u00edbrido, con los 18,6 Grp\u2019s a formato a […]<\/p>\n","protected":false},"author":2,"featured_media":7312,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"\nSecuritas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News\" \/>\n<meta property=\"og:description\" content=\"Securitas Direct ha sido el anunciante m\u00e1s activo, consiguiendo 2.670 GRP\u2019s a formato, seguido de Lidl y Estrella Damm, pr\u00e1cticamente empatados con 1.760 GRP\u2019s, seg\u00fan el informe de Ymedia Wink, con datos de Kantar.\u00a0 El Spot de Oro del mes fue para la campa\u00f1a del Seat Le\u00f3n h\u00edbrido, con los 18,6 Grp\u2019s a formato a […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/\" \/>\n<meta property=\"og:site_name\" content=\"Favorite News\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-02T12:25:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-02T12:25:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"531\" \/>\n\t<meta property=\"og:image:height\" content=\"299\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"favorite-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"favorite-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/\"},\"author\":{\"name\":\"favorite-news\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"headline\":\"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio\",\"datePublished\":\"2021-07-02T12:25:46+00:00\",\"dateModified\":\"2021-07-02T12:25:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/\"},\"wordCount\":274,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2021\\\/07\\\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg\",\"articleSection\":[\"NOTICIAS DE INTERNET MARKETING\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/\",\"name\":\"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2021\\\/07\\\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg\",\"datePublished\":\"2021-07-02T12:25:46+00:00\",\"dateModified\":\"2021-07-02T12:25:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#primaryimage\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2021\\\/07\\\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg\",\"contentUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2021\\\/07\\\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg\",\"width\":531,\"height\":299,\"caption\":\"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/securitas-direct-anunciante-mas-activo-en-television-en-junio\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/\",\"name\":\"Favorite News\",\"description\":\"Favorite News Espa\u00f1a\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\",\"name\":\"favorite-news\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"caption\":\"favorite-news\"},\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/author\\\/pt\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/","og_locale":"es_ES","og_type":"article","og_title":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News","og_description":"Securitas Direct ha sido el anunciante m\u00e1s activo, consiguiendo 2.670 GRP\u2019s a formato, seguido de Lidl y Estrella Damm, pr\u00e1cticamente empatados con 1.760 GRP\u2019s, seg\u00fan el informe de Ymedia Wink, con datos de Kantar.\u00a0 El Spot de Oro del mes fue para la campa\u00f1a del Seat Le\u00f3n h\u00edbrido, con los 18,6 Grp\u2019s a formato a […]","og_url":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/","og_site_name":"Favorite News","article_published_time":"2021-07-02T12:25:46+00:00","article_modified_time":"2021-07-02T12:25:49+00:00","og_image":[{"width":531,"height":299,"url":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg","type":"image\/jpeg"}],"author":"favorite-news","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"favorite-news","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#article","isPartOf":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/"},"author":{"name":"favorite-news","@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8"},"headline":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio","datePublished":"2021-07-02T12:25:46+00:00","dateModified":"2021-07-02T12:25:49+00:00","mainEntityOfPage":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/"},"wordCount":274,"commentCount":0,"image":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#primaryimage"},"thumbnailUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg","articleSection":["NOTICIAS DE INTERNET MARKETING"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/","url":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/","name":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio - Favorite News","isPartOf":{"@id":"https:\/\/favorite-news.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#primaryimage"},"image":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#primaryimage"},"thumbnailUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg","datePublished":"2021-07-02T12:25:46+00:00","dateModified":"2021-07-02T12:25:49+00:00","author":{"@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8"},"breadcrumb":{"@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#primaryimage","url":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg","contentUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/07\/Securitas-Direct-anunciante-mas-activo-en-television-en-junio.jpg","width":531,"height":299,"caption":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio"},{"@type":"BreadcrumbList","@id":"https:\/\/favorite-news.com\/es\/securitas-direct-anunciante-mas-activo-en-television-en-junio\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/favorite-news.com\/es\/"},{"@type":"ListItem","position":2,"name":"Securitas Direct, anunciante m\u00e1s activo en televisi\u00f3n en junio"}]},{"@type":"WebSite","@id":"https:\/\/favorite-news.com\/es\/#website","url":"https:\/\/favorite-news.com\/es\/","name":"Favorite News","description":"Favorite News Espa\u00f1a","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/favorite-news.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8","name":"favorite-news","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","caption":"favorite-news"},"url":"https:\/\/favorite-news.com\/es\/author\/pt\/"}]}},"_links":{"self":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/7311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/comments?post=7311"}],"version-history":[{"count":1,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/7311\/revisions"}],"predecessor-version":[{"id":7313,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/7311\/revisions\/7313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/media\/7312"}],"wp:attachment":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/media?parent=7311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/categories?post=7311"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/tags?post=7311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}