{"id":6512,"date":"2021-04-15T18:40:57","date_gmt":"2021-04-15T15:40:57","guid":{"rendered":"https:\/\/favorite-news.com\/es\/emma-pueyo-vp-de-marca-y-creatividad-de-colvin\/"},"modified":"2021-04-15T18:41:00","modified_gmt":"2021-04-15T15:41:00","slug":"emma-pueyo-vp-de-marca-y-creatividad-de-colvin","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/emma-pueyo-vp-de-marca-y-creatividad-de-colvin\/","title":{"rendered":"Emma Pueyo, VP de marca y creatividad de Colvin"},"content":{"rendered":"

Emma Pueyo Fundada en 2017 por Sergi Bastardas, Andr\u00e9s Cester y Marc Olmedillo, Colvin ha apostado desde sus inicios por digitalizar el sector de las flores y plantas en Europa con un modelo de negocio disruptivo basado en la desintermediaci\u00f3n del producto y de la cadena de suministro y un fuerte enfoque centrado en la marca y en la experiencia de usuarioEl objetivo de Emma Pueyo como VP de marca y creatividad es, se\u00f1alan sus responsables, liderar toda la estrategia creativa y de marca a nivel global, adem\u00e1s de crear un equipo creativo interno. Su fichaje, indican, se enmarca en el plan estrat\u00e9gico de crecimiento de la compa\u00f1\u00eda \u201cdesde una visi\u00f3n todav\u00eda m\u00e1s creativa, apostando por los valores de marca comprometidos con la sociedad y el entorno\u201d.Emma Pueyo cuenta con una amplia experiencia como consultora creativa para anunciantes y startups. Ha trabajado en la construcci\u00f3n de marca, estrategia digital y creatividad para clientes como Nike, Ikea o Netflix. Antes de ser consultora independiente fue directora creativa en agencias nacionales e internacionales como DoubleYou (Barcelona), Poke (Londres) o \u00a0Wieden & Kennedy (Amsterdam). Adem\u00e1s, es codirectora de M\u00e1s Mujeres Creativas, plataforma que promueve el talento femenino en la publicidad espa\u00f1ola.\u00a0\u00a0
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Emma Pueyo Fundada en 2017 por Sergi Bastardas, Andr\u00e9s Cester y Marc Olmedillo, Colvin ha apostado desde sus inicios por digitalizar el sector de las flores y plantas en Europa con un modelo de negocio disruptivo basado en la desintermediaci\u00f3n del producto y de la cadena de suministro y un fuerte enfoque centrado en la […]<\/p>\n","protected":false},"author":2,"featured_media":6513,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"\nEmma Pueyo, VP de marca y creatividad de Colvin - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/emma-pueyo-vp-de-marca-y-creatividad-de-colvin\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Emma Pueyo, VP de marca y creatividad de Colvin - 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