{"id":6123,"date":"2021-03-10T18:42:11","date_gmt":"2021-03-10T15:42:11","guid":{"rendered":"https:\/\/favorite-news.com\/es\/banco-mediolanum-estrena-un-cortometraje-protagonizado-por-ernesto-alterio\/"},"modified":"2021-03-10T18:42:14","modified_gmt":"2021-03-10T15:42:14","slug":"banco-mediolanum-estrena-un-cortometraje-protagonizado-por-ernesto-alterio","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/banco-mediolanum-estrena-un-cortometraje-protagonizado-por-ernesto-alterio\/","title":{"rendered":"Banco Mediolanum estrena un cortometraje protagonizado por Ernesto Alterio"},"content":{"rendered":"<p>Ernesto AlterioBanco Mediolanum ha estrenado un nuevo ppryecto de branded content titulado\u00a0 \u2018Mis Otros Yo\u2019, protagonizado por el actor Ernesto Alterio y que se centra en la importancia que tienen las decisiones que tomamos (o dejamos de tomar) a lo largo de nuestra vida, y c\u00f3mo acaban condicionando nuestro futuro.Partiendo de la pregunta \u201c\u00bfC\u00f3mo hubiera sido tu vida si hubieses tomado otras decisiones?\u201d, Alterio encarna a cuatro personajes. Todos ellos son la misma persona, Juan Mart\u00edn, en las diferentes versiones de su vida en funci\u00f3n de las decisiones que cada uno de sus \u201cyo\u201d tom\u00f3 en su d\u00eda. Este nuevo cortometraje de Banco Mediolanum re\u00fane en un mismo escenario a esas cuatro versiones de Juan, en una original propuesta que reflexiona sobre la posibilidad de tomar las riendas de nuestro destino, y sirve para evidenciar que las decisiones que tomamos hoy determinan c\u00f3mo ser\u00e1 nuestro ma\u00f1ana.El cortometraje quiere ser un reflejo de la manera en la que Banco Mediolanum entiende y lleva a cabo el asesoramiento financiero a trav\u00e9s de la figura de sus family bankers.La campa\u00f1a consta de un cortometraje y dos spots de 20\u201d y 45\u201d que se emitir\u00e1n en televisi\u00f3n, plataformas digitales y redes sociales\u00a0\u2018Mis Otros Yo\u2019 es una historia original de la agencia creativa SantaMarta&amp;Astorga, que ya colabor\u00f3 con Banco Mediolanum en sus dos anteriores campa\u00f1as, y ha contado con la direcci\u00f3n de Claudia Llosa, Oso de Oro en la Berlinale 2009.<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"http:\/\/www.marketingnews.es\/marcas\/noticia\/1164865054305\/banco-mediolanum-estrena-cortometraje-protagonizado-ernesto-alterio.1.html\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ernesto AlterioBanco Mediolanum ha estrenado un nuevo ppryecto de branded content titulado\u00a0 \u2018Mis Otros Yo\u2019, protagonizado por el actor Ernesto Alterio y que se centra en la importancia que tienen las decisiones que tomamos (o dejamos de tomar) a lo largo de nuestra vida, y c\u00f3mo acaban condicionando nuestro futuro.Partiendo de la pregunta \u201c\u00bfC\u00f3mo hubiera [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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