{"id":5901,"date":"2021-03-05T17:25:24","date_gmt":"2021-03-05T14:25:24","guid":{"rendered":"https:\/\/favorite-news.com\/es\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\/"},"modified":"2021-03-05T17:25:26","modified_gmt":"2021-03-05T14:25:26","slug":"lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\/","title":{"rendered":"Lego recrea su famoso anuncio de los Ochenta para empoderar a las ni\u00f1as"},"content":{"rendered":"

Los resultados del \u00faltimo estudio Lego Play Well muestran que el 73% de los padres creen que las diferencias de g\u00e9nero se deben m\u00e1s a expectativas sociales que a la biolog\u00eda. En este contexto, y con el objetivo de desafiar positivamente los estereotipos de g\u00e9nero en la sociedad, el fabricante de juguetes se ha compretido a crear un mundo laboral m\u00e1s inclusivo y diverso que est\u00e9 a la altura de sus ideales y expectativas.\u00a0Para alentar y defender a las j\u00f3venes de hoy en d\u00eda en su transformaci\u00f3n hasta convertirse en profesionales que toman decisiones y generan cambios significativos, sean cuales sean sus intereses, pasiones o aspiraciones profesionales, Lego ha lanzado una acci\u00f3n a trav\u00e9s de la web LEGO.com\/futurebuilders, en la que invita a los padres a enviar una foto de su hijo sosteniendo su creaci\u00f3n Lego, junto con algunas palabras que describan su enfoque creativo. A trav\u00e9s de esta herramienta online, los usuarios lograr\u00e1n un p\u00f3ster al estilo del ic\u00f3nico anuncio de los Ochenta, que se enviar\u00e1 por correo electr\u00f3nico y se podr\u00e1 compartir usando la etiqueta #LEGOFutureBuilders.Julia Goldin, directora global de producto y marketing del Grupo Lego, se\u00f1ala que los ni\u00f1os son sus \u00abmodelos a seguir\u00bb: \u00abRecurrimos a ellos en busca de inspiraci\u00f3n todos los d\u00edas y queremos ayudarlos a romper estereotipos de g\u00e9nero y crear igualdad de oportunidades. Resaltar el potencial de las personas las empodera y, a trav\u00e9s de esta campa\u00f1a, nosotros, junto con la ayuda de los padres, queremos fomentar las habilidades y el potencial creativo de las mujeres j\u00f3venes de hoy, que ser\u00e1n la pr\u00f3xima generaci\u00f3n de l\u00edderes femeninas\u201d.El Grupo Lego se ha adherido a los Principios de Empoderamiento de las Mujeres de la ONU para dar mayor protagonismo a mujeres y ni\u00f1as, acelerar la igualdad de g\u00e9nero y alentar a m\u00e1s peque\u00f1as a confiar en que pueden lograr cualquier cosa.
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Los resultados del \u00faltimo estudio Lego Play Well muestran que el 73% de los padres creen que las diferencias de g\u00e9nero se deben m\u00e1s a expectativas sociales que a la biolog\u00eda. En este contexto, y con el objetivo de desafiar positivamente los estereotipos de g\u00e9nero en la sociedad, el fabricante de juguetes se ha compretido […]<\/p>\n","protected":false},"author":2,"featured_media":5902,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-5901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"\nLego recrea su famoso anuncio de los Ochenta para empoderar a las ni\u00f1as - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lego recrea su famoso anuncio de los Ochenta para empoderar a las ni\u00f1as - Favorite News\" \/>\n<meta property=\"og:description\" content=\"Los resultados del \u00faltimo estudio Lego Play Well muestran que el 73% de los padres creen que las diferencias de g\u00e9nero se deben m\u00e1s a expectativas sociales que a la biolog\u00eda. En este contexto, y con el objetivo de desafiar positivamente los estereotipos de g\u00e9nero en la sociedad, el fabricante de juguetes se ha compretido […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/favorite-news.com\/es\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\/\" \/>\n<meta property=\"og:site_name\" content=\"Favorite News\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-05T14:25:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-05T14:25:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2021\/03\/Lego-recrea-su-famoso-anuncio-de-los-Ochenta-para-empoderar.png\" \/>\n\t<meta property=\"og:image:width\" content=\"530\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"favorite-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"favorite-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/\"},\"author\":{\"name\":\"favorite-news\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"headline\":\"Lego recrea su famoso anuncio de los Ochenta para empoderar a las ni\u00f1as\",\"datePublished\":\"2021-03-05T14:25:24+00:00\",\"dateModified\":\"2021-03-05T14:25:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/\"},\"wordCount\":358,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2021\\\/03\\\/Lego-recrea-su-famoso-anuncio-de-los-Ochenta-para-empoderar.png\",\"articleSection\":[\"NOTICIAS DE INTERNET MARKETING\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/lego-recrea-su-famoso-anuncio-de-los-ochenta-para-empoderar-a-las-ninas\\\/\",\"name\":\"Lego recrea su famoso anuncio de los Ochenta para empoderar a las ni\u00f1as - 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