{"id":4571,"date":"2019-09-17T13:34:59","date_gmt":"2019-09-17T10:34:59","guid":{"rendered":"https:\/\/favorite-news.com\/es\/cabify-ya-no-es-solo-vtc-y-estos-anuncios-te-lo-cuentan-marcas\/"},"modified":"2019-09-17T13:35:01","modified_gmt":"2019-09-17T10:35:01","slug":"cabify-ya-no-es-solo-vtc-y-estos-anuncios-te-lo-cuentan-marcas","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/cabify-ya-no-es-solo-vtc-y-estos-anuncios-te-lo-cuentan-marcas\/","title":{"rendered":"Cabify ya no es solo VTC y estos anuncios te lo cuentan | Marcas"},"content":{"rendered":"<p>La creatividad es de La DespensaLa empresa espa\u00f1ola Cabify ha estrenado una campa\u00f1a de publicidad en exterior y digital que por vez primera informa de que integra los servicios de veh\u00edculos de transporte con conductor (VTC), taxis y las motos y patinetes el\u00e9ctricos de MOVO.\u00a0El trabajo, obra de La Despensa, lleva por t\u00edtulo\u00a0 \u201cTus decisiones te mueven\u201d y se produce despu\u00e9s de haber incluido el servicio del taxi en la aplicaci\u00f3n de Cabify en ciudades como Madrid, Valencia y Santander, as\u00ed como patinetes y motos el\u00e9ctricas en Madrid, motos el\u00e9ctricas en Barcelona y patinetes en M\u00e1laga y Valencia, presentes en esta ciudad a trav\u00e9s de la aplicaci\u00f3n MOVO y en pocas semanas tambi\u00e9n en Cabify.\u00a0Seg\u00fan un comunicado de Cabify, el\u00a0 mercado de\u00a0 Mobility as a Service (MaaS) en 2018 arroj\u00f3 fuertes crecimientos del 114% en el n\u00famero de usuarios, del 116% en el n\u00famero de viajes y del 98% en su cifra de negocios, que alcanz\u00f3 los 114 millones de euros. Todo ello condujo a la creaci\u00f3n de 6.500 empleos directos e indirectos en 2018.\u00a0\u201cCon este tipo de campa\u00f1as y especialmente coincidiendo con la Semana Europea de la Movilidad, Cabify apuesta por contribuir en el dise\u00f1o de las smart cities ofreciendo diversas alternativas de movilidad que den respuestas a las inquietudes de los ciudadanos de una manera sostenible y efectiva\u201d, explica en la nota\u00a0 de prensa Daniel Rodrigo, responsable de marketing de Cabify.\u00a0De acuerdo con los datos publicados en la \u00faltima edici\u00f3n del Ranking InfoAdex-Anuncios de Anunciantes, la inversi\u00f3n en Espa\u00f1a de Maxi Mobility (sociedad con la que Cabify opera en Espa\u00f1a) fue de 1,5 millones de euros durante 2018. Infinity Media maneja los medios.<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"http:\/\/www.marketingnews.es\/marcas\/noticia\/1154612054305\/cabify-ya-no-solo-vtc-y-estos-anuncios-cuentan.1.html\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La creatividad es de La DespensaLa empresa espa\u00f1ola Cabify ha estrenado una campa\u00f1a de publicidad en exterior y digital que por vez primera informa de que integra los servicios de veh\u00edculos de transporte con conductor (VTC), taxis y las motos y patinetes el\u00e9ctricos de MOVO.\u00a0El trabajo, obra de La Despensa, lleva por t\u00edtulo\u00a0 \u201cTus decisiones [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4572,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-4571","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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