{"id":3812,"date":"2019-08-27T17:05:59","date_gmt":"2019-08-27T14:05:59","guid":{"rendered":"https:\/\/favorite-news.com\/es\/laliga-bate-record-en-tiktok-con-este-reto-marcas\/"},"modified":"2019-08-27T17:06:00","modified_gmt":"2019-08-27T14:06:00","slug":"laliga-bate-record-en-tiktok-con-este-reto-marcas","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/laliga-bate-record-en-tiktok-con-este-reto-marcas\/","title":{"rendered":"LaLiga bate r\u00e9cord en TikTok con este reto | Marcas"},"content":{"rendered":"

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La futbolista Jenifer Rosas<\/figcaption><\/figure>\n

LaLiga y la plataforma de v\u00eddeos cortos TikTok han logrado el challenge <\/em>m\u00e1s multitudinario en Espa\u00f1a: #HolaLaLigaSantander ha sumado m\u00e1s de 220.000 creaciones y m\u00e1s de 50 millones de visualizaciones.Esta iniciativa, lanzada en m\u00e1s de 40 pa\u00edses, quer\u00eda dar la bienvenida a la nueva temporada de LaLiga Santander<\/p>\n

El reto, que consist\u00eda en que los seguidores mostraran sus habilidades dando toques con la cabeza a un bal\u00f3n virtual de LaLiga, ha sido todo un \u00e9xito en TikTok en su primera semana de lanzamiento y se espera que contin\u00fae siendo as\u00ed durante las pr\u00f3ximas semanas. \u201cConfiamos en que los usuarios se sigan sumando a este challenge <\/em>para poder llegar a los 60 millones de visualizaciones dentro de unas semanas\u201d, afirma Noel Nuez, country manager<\/em> de TikTok para Espa\u00f1a y Sudam\u00e9rica.<\/strong><\/p>\n

LaLiga, que ha sido una de las primeras grandes ligas europeas en abrir un perfil en la plataforma de v\u00eddeos cortos, cuenta en la actualidad con 350.000 seguidores y ya est\u00e1n presentes en TikTok clubes como el Atl\u00e9tico de Madrid, FC Barcelona, Real Madrid CF, Sevilla FC, RCD Espanyol, Real Zaragoza o C\u00e1diz CF<\/p>\n

\u201cEstamos muy satisfechos con el resultado de esta acci\u00f3n, hemos hecho equipo con TikTok y hemos logrado hacer historia de su mano. Los resultados de esta iniciativa han superado con creces nuestras expectativas y estamos convencidos de que esto no ha hecho m\u00e1s que empezar\u201d, asegura Alfredo Bermejo, director de estrategia digital de LaLiga.<\/strong><\/p>\n

Entre los millones de seguidores de los m\u00e1s de 40 pa\u00edses que se han sumado a la iniciativa cabe destacar a algunos deportistas, celebrities <\/em>e influencers <\/em>que han revolucionado la plataforma con sus v\u00eddeos.<\/p>\n

Algunos de ellos han sido el jugador del Espanyol Mat\u00edas Ezequiel Vargas o el ex futbolista Jimmy Conrad. O los freestylers <\/em>Javi Freestyle, bicampe\u00f3n de Espa\u00f1a en esta modalidad, y la mexicana Jenifer Rosas.\u00a0<\/p>\n

Tambi\u00e9n personalidades del mundo de la m\u00fasica y el entretenimiento, como la colombiana Luisa Fernanda W cuyo v\u00eddeo ha sido el m\u00e1s popular del challenge <\/em>con m\u00e1s de 1,1 millones de visualizaciones.<\/strong><\/p>\n

La creatividad ha sido el hilo conductor de este reto puesto en marcha por TikTok y LaLiga, en el que se han visto v\u00eddeos disparatados y divertidos. Un ejemplo de estos ha sido el subido por Dani Duke, considerado uno de los m\u00e1s originales de todos los que se han sumado a la iniciativa.\u00a0<\/p>\n

Una plataforma en alza<\/h4>\n

La base de TikTok est\u00e1 en China y es muy utilizada por los j\u00f3venes de Asia, aunque su popularidad crece cada vez m\u00e1s en los mercados occidentales. Est\u00e1 disponible en 150 pa\u00edses y 75 idiomas y a nivel global tiene 500 millones de usuarios. En el \u00faltimo trimestre de 2018 fue la cuarta aplicaci\u00f3n m\u00e1s descargada del mundo. En Estados Unidos lleg\u00f3 a desbancar a Facebook e Instagram convirti\u00e9ndose en la app gratuita m\u00e1s descargada de la Apple Store.<\/p>\n<\/div>\n

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[ad_1] La futbolista Jenifer Rosas LaLiga y la plataforma de v\u00eddeos cortos TikTok han logrado el challenge m\u00e1s multitudinario en Espa\u00f1a: #HolaLaLigaSantander ha sumado m\u00e1s de 220.000 creaciones y m\u00e1s de 50 millones de visualizaciones.Esta iniciativa, lanzada en m\u00e1s de 40 pa\u00edses, quer\u00eda dar la bienvenida a la nueva temporada de LaLiga Santander El reto, […]<\/p>\n","protected":false},"author":2,"featured_media":3813,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3812","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"\nLaLiga bate r\u00e9cord en TikTok con este reto | Marcas - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/laliga-bate-record-en-tiktok-con-este-reto-marcas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LaLiga bate r\u00e9cord en TikTok con este reto | Marcas - Favorite News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] La futbolista Jenifer Rosas LaLiga y la plataforma de v\u00eddeos cortos TikTok han logrado el challenge m\u00e1s multitudinario en Espa\u00f1a: #HolaLaLigaSantander ha sumado m\u00e1s de 220.000 creaciones y m\u00e1s de 50 millones de visualizaciones.Esta iniciativa, lanzada en m\u00e1s de 40 pa\u00edses, quer\u00eda dar la bienvenida a la nueva temporada de LaLiga Santander El reto, […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/favorite-news.com\/es\/laliga-bate-record-en-tiktok-con-este-reto-marcas\/\" \/>\n<meta property=\"og:site_name\" content=\"Favorite News\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-27T14:05:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-27T14:06:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/08\/LaLiga-bate-r\u00e9cord-en-TikTok-con-este-reto-Marcas.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"530\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"favorite-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"favorite-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/\"},\"author\":{\"name\":\"favorite-news\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"headline\":\"LaLiga bate r\u00e9cord en TikTok con este reto | Marcas\",\"datePublished\":\"2019-08-27T14:05:59+00:00\",\"dateModified\":\"2019-08-27T14:06:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/\"},\"wordCount\":522,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/08\\\/LaLiga-bate-r\u00e9cord-en-TikTok-con-este-reto-Marcas.jpg\",\"articleSection\":[\"NOTICIAS DE INTERNET MARKETING\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/laliga-bate-record-en-tiktok-con-este-reto-marcas\\\/\",\"name\":\"LaLiga bate r\u00e9cord en TikTok con este reto | Marcas - 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