{"id":2001,"date":"2019-06-14T21:02:10","date_gmt":"2019-06-14T18:02:10","guid":{"rendered":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/"},"modified":"2019-06-14T21:02:11","modified_gmt":"2019-06-14T18:02:11","slug":"desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/","title":{"rendered":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"bodyDetail\">\n<figure class=\"center\">\n<div class=\"imagen\"><\/div>\n<\/figure>\n<p>Carteles incomprensibles para leer en modo \u2018selfie\u2019, una oda a la il\u00f3gica por cap\u00edtulos solo disponible en \u2018stories\u2019, \u2018influencers\u2019 que van del rev\u00e9s o una revista que se empieza por el final. As\u00ed son algunas de las piezas de la campa\u00f1a \u201cForward is Boring\u201d con la que Desigual presenta su nueva imagen al mundo.<\/p>\n<p>Este trabajo mantiene fiel a su esp\u00edritu disruptivo rompiendo las reglas del branding con su nuevo logo y su nueva campa\u00f1a, realizada \u00edntegramente al rev\u00e9s. El objetivo de la misma, adem\u00e1s de presentar su nueva imagen,\u00a0 es, en palabras de su <strong>director de marketing, Guillem Gallego<\/strong>, \u201cinvitar a la gente a pensar. Incomodar. Animarles a salir de su zona de confort\u201d.<\/p>\n<p>La campa\u00f1a realizada por el Creative Studio de Desigual en colaboraci\u00f3n con<strong> la agencia holandesa We are Pi,<\/strong> arranca hoy 13 de junio con una acci\u00f3n de street marketing en las principales ciudades europeas donde se podr\u00e1n ver carteles escritos aparentemente ilegibles que esconden un truco. Seg\u00fan Guillem Gallego,\u00a0 \u201ces un gui\u00f1o a la generaci\u00f3n selfie. Gente curiosa que busca ver la vida de otra manera y le encanta probar cosas nuevas.\u201d<\/p>\n<p>Tambi\u00e9n para la marca supone entrar en un terreno inexplorado ya que como afirma Guillem Gallego: \u201cEs la primera vez en 35 a\u00f1os que hacemos una campa\u00f1a de exteriores sin que aparezca el producto.\u201d<\/p>\n<p>La campa\u00f1a est\u00e1 claramente enfocada a los j\u00f3venes. Las redes sociales y especialmente Instagram se han convertido en el lugar id\u00f3neo para conectar con ellas, de ah\u00ed que esta haya sido elegida como la plataforma perfecta para presentar su \u201cmanifiesto inverso\u201d por cap\u00edtulos. Una oda a la il\u00f3gica donde los usuarios podr\u00e1n ver a personajes de la talla de <strong>Marina Ontanaya (@guindideguindilla), Claudia Sahuquillo (@claudiasahuquillo) o Ric Dom\u00ednguez (@Ricdominguez).<\/strong><\/p>\n<figure class=\"center\">\n<div class=\"imagen\"><img decoding=\"async\" src=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1560535330_441_Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\"\/><\/div>\n<\/figure>\n<figure class=\"center\">\n<div class=\"imagen\"><img decoding=\"async\" src=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1560535330_754_Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\"\/><\/div>\n<\/figure>\n<figure class=\"center\">\n<div class=\"imagen\"><img decoding=\"async\" src=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.png\"\/><\/div>\n<\/figure>\n<\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"http:\/\/www.marketingnews.es\/marcas\/noticia\/1133116054305\/desigual-da-vuelta-imagen-conquistar-jovenes.1.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Carteles incomprensibles para leer en modo \u2018selfie\u2019, una oda a la il\u00f3gica por cap\u00edtulos solo disponible en \u2018stories\u2019, \u2018influencers\u2019 que van del rev\u00e9s o una revista que se empieza por el final. As\u00ed son algunas de las piezas de la campa\u00f1a \u201cForward is Boring\u201d con la que Desigual presenta su nueva imagen al mundo. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Carteles incomprensibles para leer en modo \u2018selfie\u2019, una oda a la il\u00f3gica por cap\u00edtulos solo disponible en \u2018stories\u2019, \u2018influencers\u2019 que van del rev\u00e9s o una revista que se empieza por el final. As\u00ed son algunas de las piezas de la campa\u00f1a \u201cForward is Boring\u201d con la que Desigual presenta su nueva imagen al mundo. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/\" \/>\n<meta property=\"og:site_name\" content=\"Favorite News\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-14T18:02:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-14T18:02:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"530\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"favorite-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"favorite-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/\"},\"author\":{\"name\":\"favorite-news\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"headline\":\"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas\",\"datePublished\":\"2019-06-14T18:02:10+00:00\",\"dateModified\":\"2019-06-14T18:02:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/\"},\"wordCount\":331,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\",\"articleSection\":[\"NOTICIAS DE INTERNET MARKETING\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/\",\"name\":\"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\",\"datePublished\":\"2019-06-14T18:02:10+00:00\",\"dateModified\":\"2019-06-14T18:02:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#primaryimage\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\",\"contentUrl\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg\",\"width\":530,\"height\":300,\"caption\":\"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/\",\"name\":\"Favorite News\",\"description\":\"Favorite News Espa\u00f1a\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/#\\\/schema\\\/person\\\/b91573b717dcfa5e4696032a9d28d3e8\",\"name\":\"favorite-news\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g\",\"caption\":\"favorite-news\"},\"url\":\"https:\\\/\\\/favorite-news.com\\\/es\\\/author\\\/pt\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/","og_locale":"es_ES","og_type":"article","og_title":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News","og_description":"[ad_1] Carteles incomprensibles para leer en modo \u2018selfie\u2019, una oda a la il\u00f3gica por cap\u00edtulos solo disponible en \u2018stories\u2019, \u2018influencers\u2019 que van del rev\u00e9s o una revista que se empieza por el final. As\u00ed son algunas de las piezas de la campa\u00f1a \u201cForward is Boring\u201d con la que Desigual presenta su nueva imagen al mundo. [&hellip;]","og_url":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/","og_site_name":"Favorite News","article_published_time":"2019-06-14T18:02:10+00:00","article_modified_time":"2019-06-14T18:02:11+00:00","og_image":[{"width":530,"height":300,"url":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg","type":"image\/jpeg"}],"author":"favorite-news","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"favorite-news","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#article","isPartOf":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/"},"author":{"name":"favorite-news","@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8"},"headline":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas","datePublished":"2019-06-14T18:02:10+00:00","dateModified":"2019-06-14T18:02:11+00:00","mainEntityOfPage":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/"},"wordCount":331,"commentCount":0,"image":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#primaryimage"},"thumbnailUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg","articleSection":["NOTICIAS DE INTERNET MARKETING"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/","url":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/","name":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas - Favorite News","isPartOf":{"@id":"https:\/\/favorite-news.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#primaryimage"},"image":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#primaryimage"},"thumbnailUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg","datePublished":"2019-06-14T18:02:10+00:00","dateModified":"2019-06-14T18:02:11+00:00","author":{"@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8"},"breadcrumb":{"@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#primaryimage","url":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg","contentUrl":"https:\/\/favorite-news.com\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Desigual-da-la-vuelta-a-su-imagen-para-conquistar-a.jpg","width":530,"height":300,"caption":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas"},{"@type":"BreadcrumbList","@id":"https:\/\/favorite-news.com\/es\/desigual-da-la-vuelta-a-su-imagen-para-conquistar-a-los-jovenes-marcas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/favorite-news.com\/es\/"},{"@type":"ListItem","position":2,"name":"Desigual da la vuelta a su imagen para conquistar a los j\u00f3venes | Marcas"}]},{"@type":"WebSite","@id":"https:\/\/favorite-news.com\/es\/#website","url":"https:\/\/favorite-news.com\/es\/","name":"Favorite News","description":"Favorite News Espa\u00f1a","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/favorite-news.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/favorite-news.com\/es\/#\/schema\/person\/b91573b717dcfa5e4696032a9d28d3e8","name":"favorite-news","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6c5a5cb12b74e9d517ee91cf570335b7d16177f1977cc91db161adfa435945a7?s=96&d=mm&r=g","caption":"favorite-news"},"url":"https:\/\/favorite-news.com\/es\/author\/pt\/"}]}},"_links":{"self":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/2001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/comments?post=2001"}],"version-history":[{"count":1,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/2001\/revisions"}],"predecessor-version":[{"id":2003,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/posts\/2001\/revisions\/2003"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/media\/2002"}],"wp:attachment":[{"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/media?parent=2001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/categories?post=2001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/favorite-news.com\/es\/wp-json\/wp\/v2\/tags?post=2001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}