{"id":1703,"date":"2021-05-24T05:43:53","date_gmt":"2021-05-24T05:43:53","guid":{"rendered":"https:\/\/favorite-news.com\/cn\/dtc%e5%b8%82%e5%9c%bathe-fascination%e7%ad%b9%e9%9b%86%e4%ba%86100%e4%b8%87%e7%be%8e%e5%85%83%e7%9a%84%e7%a7%8d%e5%ad%90%e8%b5%84%e9%87%91\/"},"modified":"2021-05-24T05:43:56","modified_gmt":"2021-05-24T05:43:56","slug":"dtc%e5%b8%82%e5%9c%bathe-fascination%e7%ad%b9%e9%9b%86%e4%ba%86100%e4%b8%87%e7%be%8e%e5%85%83%e7%9a%84%e7%a7%8d%e5%ad%90%e8%b5%84%e9%87%91","status":"publish","type":"post","link":"https:\/\/favorite-news.com\/cn\/dtc%e5%b8%82%e5%9c%bathe-fascination%e7%ad%b9%e9%9b%86%e4%ba%86100%e4%b8%87%e7%be%8e%e5%85%83%e7%9a%84%e7%a7%8d%e5%ad%90%e8%b5%84%e9%87%91\/","title":{"rendered":"DTC\u5e02\u573aThe Fascination\u7b79\u96c6\u4e86100\u4e07\u7f8e\u5143\u7684\u79cd\u5b50\u8d44\u91d1"},"content":{"rendered":"

\u6f5c\u6c34\u7b80\u4ecb\uff1aFascination\u662f\u4e00\u4e2a\u5728\u7ebf\u5e02\u573a\uff0c\u5c55\u793a\u65b0\u5174\u7684\uff0c\u4f7f\u547d\u9a71\u52a8\u7684\u54c1\u724c\uff0c\u8be5\u516c\u53f8\u5468\u4e8c\u5ba3\u5e03\uff0c\u5df2\u7b79\u96c6\u4e86100\u4e07\u7f8e\u5143\u7684\u79cd\u5b50\u8d44\u91d1\uff0c\u4ee5\u652f\u6301\u8be5\u5e73\u53f0\u7684\u589e\u957f\uff0c\u8bbe\u8ba1\u548c\u5f00\u53d1\u3002 Fascination\u7531DTC\u5e8a\u57ab\u54c1\u724cLeesa\u7684\u521b\u59cb\u4ebaDavid Wolfe\u548cMatt Hayes\u521b\u7acb\uff0c\u62e5\u6709150\u591a\u4e2aDTC\u54c1\u724c\u3002 \u8be5\u516c\u53f8\u8868\u793a\uff0c\u8be5\u5e73\u53f0\u5141\u8bb8\u8d2d\u7269\u8005\u9605\u8bfb\u8be6\u5c3d\u7684\u4ea7\u54c1\u8bc4\u8bba\u548c\u65b0\u95fb\uff0c\u6d4f\u89c8\u5e76\u627e\u5230\u65b0\u54c1\u724c\u4ee5\u53ca\u8d2d\u4e70\u6700\u7545\u9500\u7684\u4ea7\u54c1\u3002 \u6b64\u79cd\u5b50\u8f6e\u878d\u8d44\u7684\u65b0\u6295\u8d44\u8005\u548c\u6210\u5458\u5305\u62ec20\u540d\u6570\u5b57\u4e1a\u52a1\u7684\u521b\u59cb\u4eba\u548c\u9996\u5e2d\u6267\u884c\u5b98\u3002 \u6839\u636e\u65b0\u95fb\u7a3f\uff0c\u81ea2020\u5e74\u672b\u63a8\u51fa\u4ee5\u6765\uff0c\u8be5\u516c\u53f8\u5df2\u53d1\u5c55\u58ee\u5927\uff0c\u62e5\u6709Allbirds\uff0cWarby Parker\uff0cBrooklinen\u548c\u5176\u4ed6\u5404\u79cd\u65b0\u5174DTC\u54c1\u724c\u3002 \u6df1\u5165\u4e86\u89e3\uff1a\u968f\u7740DTC\u54c1\u724c\u5bfb\u6c42\u5728\u81ea\u5df1\u7684\u7f51\u7ad9\u4e4b\u5916\u53d1\u5c55\u7684\u65b9\u5f0f\uff0cThe Fascination\u5e0c\u671b\u89e3\u51b3\u8be5\u95ee\u9898\uff0c\u5e76\u901a\u8fc7\u5e02\u573a\u65b9\u6cd5\u5e2e\u52a9\u5ba2\u6237\u53d1\u73b0\u5fd7\u8da3\u76f8\u6295\u7684\u54c1\u724c\u3002 \u201c\u9b45\u529b\u201d\u65e8\u5728\u5e2e\u52a9\u5ba2\u6237\u201c\u6446\u8131\u6df7\u4e71\u201d\uff0c\u4ece\u4f7f\u547d\u9a71\u52a8\u7684\u54c1\u724c\u4e2d\u627e\u5230\u4f18\u8d28\u7684\u4ea7\u54c1\u3002 \u4e00\u4efd\u58f0\u660e\u8bf4\uff0c\u9996\u5e2d\u6267\u884c\u5b98\u6234\u7ef4\u00b7\u6c83\u5c14\u592b\uff08David Wolfe\uff09\u201c\u8ba8\u538c\u901a\u8fc7\u63d0\u4f9b\u5ec9\u4ef7\u7684\u5916\u89c2\u76f8\u4f3c\u7684\u66ff\u4ee3\u54c1\u548c\u9ad8\u7ea7\u4ea7\u54c1\u6765\u5546\u54c1\u5316\u5546\u54c1\u7684\u65b9\u5f0f\uff0c\u201d\u4ed6\u8fd8\u77e5\u9053\u8bc4\u8bba\u5bf9\u4e8e\u8d2d\u4e70\u5f88\u91cd\u8981\uff0c\u4e24\u8005\u90fd\u6709\u52a9\u4e8e\u5f62\u6210\u300a\u8ff7\u604b\u300b\u7684\u60f3\u6cd5\u3002 \u300a\u9b45\u529b\u300b\u7684\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u8fd0\u8425\u5b98\u9a6c\u7279\u00b7\u6d77\u65af\uff08Matt Hayes\uff09\u5728\u4e00\u4efd\u58f0\u660e\u4e2d\u8bf4\uff1a\u201c\u6211\u4eec\u7684\u54c1\u724c\u5408\u4f5c\u4f19\u4f34\u4e4b\u6240\u4ee5\u771f\u6b63\u62e5\u62b1\u6211\u4eec\uff0c\u662f\u56e0\u4e3a\u4ed6\u4eec\u559c\u6b22\u4e0e\u5176\u4ed6\u7c7b\u522b\u7684\u54c1\u724c\u4e00\u8d77\u51fa\u552e\u3002\u201d Hayes\u8865\u5145\u8bf4\uff0c\u8fd9\u4e00\u63d0\u8bae\u5bf9\u6d88\u8d39\u8005\u4e5f\u6709\u597d\u5904\uff0c\u56e0\u4e3a\u5b83\u4f7f\u4ed6\u4eec\u80fd\u591f\u5728\u4e00\u5904\u627e\u5230\u81ea\u5df1\u719f\u6089\u7684DTC\u54c1\u724c\uff0c\u5e76\u53d1\u73b0\u65b0\u7684\u54c1\u724c\u3002 \u8fd9\u4e0e\u5927\u6d41\u884c\u671f\u95f4\u4e00\u7fa4\u54c1\u724c\u5171\u540c\u52aa\u529b\u7684\u7cbe\u795e\u7c7b\u4f3c\u3002 \u88ab\u79f0\u4e3a\u4f7f\u547d\u54c1\u724c\u8054\u76df\uff08Mission Brand Alliance\uff09\u7684\u76ee\u6807\u9a71\u52a8\u578b\u4f01\u4e1a\u96c6\u56e2\u53bb\u5e74\u5728\u5047\u65e5\u76ee\u5f55\u4e0a\u8fdb\u884c\u4e86\u5408\u4f5c\uff0c\u5171\u540c\u63a8\u5e7f\u5176\u4ea7\u54c1\uff0c\u5e76\u5411\u6f5c\u5728\u5ba2\u6237\u4f20\u8fbe\u4e86\u4ed6\u4eec\u7684\u4f7f\u547d\uff0c\u5e0c\u671b\u501f\u6b64\u5438\u5f15\u5f7c\u6b64\u7ad9\u70b9\u4e4b\u95f4\u7684\u8bbf\u95ee\u91cf\u3002 \u968f\u7740The Fascination\u5145\u5206\u5229\u7528\u5176\u5728\u5728\u7ebf\u5e02\u573a\u751f\u6001\u7cfb\u7edf\u4e2d\u7684\u4efd\u989d\uff0c\u5176\u4ed6\u54c1\u724c\u548c\u96f6\u552e\u5546\u4e5f\u521b\u5efa\u4e86\u81ea\u5df1\u7684\u5e73\u53f0\u6765\u5c55\u793aDTC\u54c1\u724c\u3002 DTC\u5e8a\u4e0a\u7528\u54c1\u516c\u53f8\u5e03\u9c81\u514b\u6797\uff08Brooklinen\uff09\u4e8e2019\u5e74\u63a8\u51fa\u4e86\u5176\u201c\u5e03\u9c81\u514b\u6797\u7a7a\u95f4\uff08Spaces by Brooklinen\uff09\u201d\u5e02\u573a\uff0c\u4ee5\u7a81\u51fa\u5408\u4f5c\u4f19\u4f34\u54c1\u724c\uff0c\u5305\u62ec\u5bb6\u5177\u54c1\u724cFloyd\u548c\u690d\u7269\u54c1\u724cThe Sill\u3002 \u5728\u7c7b\u4f3c\u7684\u5730\u70b9\u4e5f\u6b63\u5728\u63a2\u7d22\u7c7b\u4f3c\u7684\u6982\u5ff5\uff0c\u56e0\u4e3a\u50cfFor Now\u8fd9\u6837\u7684\u516c\u53f8\u5bfb\u6c42\u540c\u65f6\u4e3a\u591a\u4e2aDTC\u54c1\u724c\u63d0\u4f9b\u5b9e\u4f53\u7a7a\u95f4\u3002 Neighbourhood Goods\u5df2\u5c06\u81ea\u5df1\u5b9a\u4f4d\u4e3a\u65b0\u5174\u54c1\u724c\u7684\u767e\u8d27\u5546\u5e97\uff0c\u5e76\u4e8e5\u6708\u4e2d\u65ec\u63a8\u51fa\u4e86The Marketplace\uff0c\u8fd9\u662f\u4e00\u4e2a\u5e97\u5185\u6982\u5ff5\uff0c\u91cc\u9762\u6709\u65b0\u5174\u7684CPG\u54c1\u724c\u3002 DTC\u7684\u53e6\u4e00\u4e2a\u589e\u957f\u9014\u5f84\u662f\uff0c\u5bfb\u6c42\u4e0eTarget\u548cWalmart\u7b49\u4f20\u7edf\u96f6\u552e\u5546\u4ee5\u53caNordstrom\u7684\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\uff0c\u540e\u8005\u4e0eBonotos\uff0cThinx\uff0cAway\u548cEverlane\u7b49DTC\u54c1\u724c\u5efa\u7acb\u4e86\u4f19\u4f34\u5173\u7cfb\u3002<\/p>\n

\n
\nSource link <\/a>
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